Kuwait, 20 April 2019: Gulf Bank organised a beach clean-up event in honour of Earth Day on Saturday 20th April 2019, at Kuwait Towers’ Beach. A drive towards preserving the environment, the beach clean-up comes as part of Gulf Bank’s corporate social responsibility. Bringing together employees from across the Gulf Bank family, the event promotes an attitude of voluntary responsibility among employees.

In collaboration with the Kuwait Dive Team, who provided their services and commitment to clean the beach front at Kuwait Towers, the initiative stressed on the significance of clean beaches and giving back to the environment. Through a lecture hosted on site by the Kuwait Dive Team, employees learnt about the long-term effects of plastic pollution on marine habitats and reefs.

The clean-up initiative follows the Bank’s participation in the global Earth Hour movement. The international initiative led by the World Wildlife Fund, saw Gulf Bank, turning off all unnecessary lighting at its Head Office, Crystal Tower, and across a number of its branches across Kuwait.

Mr. Ahmed Al Amir, Assistant General Manager for External Communication, Gulf Bank, said: “Gulf Bank is committed to raising awareness towards the environment. Both Earth Hour and Earth Day place spotlights on the modern issues facing our planet, inspiring the world to be sustainable. Through Gulf Bank’s participation, as part of the Bank’s corporate social responsibility, we are working to unite Kuwait with the global community to protect our planet.”

The world’s largest environmental movement, Earth Day lifts environmental issues onto the world stage, mobilizing citizens across over 190 countries.

For more information on Gulf Bank’s corporate social responsibility initiatives and activities, please log on to www.e-gulfbank.com or visit its social media channels.